The Leveraged CEO · Free Leverage Audit

Get 20 hours a week back. Then double the revenue.

For service business owners doing $250k to $2M who are done being the bottleneck. Install the systems, team and AI that let the business run without you, so you can step back without it falling over.

🔊 Click below to watch first
Next step

Answer a few questions so we can tailor this to your business.

Takes about 3 minutes. Answer it like you'd tell a mate over a beer, mess and all. The more honest it is, the more useful this gets.

I'm the only one who sees this
Sound familiar?

You can't leave the business for a week without coming home to a fire.

The three pillars

What we work through, in this order.

01
Get your time back
Always first, because you can't fix anything else while you're the bottleneck. Every task goes through one filter: automate it, delegate it, or delete it. That's how a 50 to 60 hour week turns into 20 hours back.
02
Improve your margins
Once you've got the hours, we go after the money. Fix the pricing, cut the leaks, and build a sales process that doesn't depend on you closing everything. More margin on the same revenue.
03
Grow the business
Then you scale something that actually holds. A team that owns outcomes and systems that don't break under pressure, so the business grows without needing you in every decision.
How it actually works

Here's what you actually get.

I used to build this stuff for people and I stopped, because the second something changed it fell over. The founder was never in it. So now the templates are already built, I teach you the skills, and I'm on a call with you every week while you put it in.

01
The community
Everything lives in one place. Every training, every resource, every template, plus the AI tools, skills and ready-to-deploy templates you can drop into your business the week you join. And a room full of other founders doing $250k to $2M who are working on exactly the same problem you are.
02
Two group calls, every week
One Q&A call where you bring whatever you're stuck on that week and we work it out live. One teaching call where I take you through something new on getting your time back, improving your margins, or growing the business. Miss one and the recording's in the community.
03
A 1:1 call with me every month
Just you and me on your business. The group calls cover the general stuff. This one's about your team, your numbers and what you're doing next.
04
Your own KPI dashboard
A custom dashboard for the numbers that actually matter in your business. Most founders are running on feel. This is how you know what's moving, and how we both know if any of this is working.
05
Planning sessions every 6 to 8 weeks
We stop, look at what's actually moved, and set the next block of priorities. It's the bit that stops you drifting for twelve months and wondering where the year went.
So week to week that's
Two group calls · the community whenever you need it · a 1:1 with me every month · your dashboard telling you if it's working
Testimonials

Here's who's already done it.

150+ owners coached · Cafes, gyms, real estate, trades
20 hrs/wk back
Gym owner
He was doing the follow up, the bookings and the admin by hand. Now a fully custom CRM runs the lot. Twenty hours a week of manual work, gone.
90% of rostering
Cafe owner
Rosters used to eat her weekend. Now the system builds them off who's available and who's qualified, and she just checks it before it goes out.
3 days/wk back
Furniture styling company
Job planning and stock was all manual and half of it lived in her head. Now a system tracks what's available, what's out on a job and what's coming back.
60 → 20 hrs/wk
Personal trainers
Hired the right people, handed over delivery, built the systems so it actually held. Same business. A third of the hours.

Four different businesses, same three moves every time. Delegate it, delete it, automate it.

Still not sure?

The stuff everyone asks.

What actually happens on the call?

I'll ask about your business, your team and what your week actually looks like. Then we go through where your hours are going and I'll tell you which ones are delegate, which are delete and which are automate.

By the end you'll have a list. If you want help installing it, I'll tell you what that costs. If you don't, take the list and go do it yourself. Worst case you got a free hour of strategy.

How much does it cost?

I'll tell you on the call, once I know what you actually need. No games, no "book another call to find out". You'll know the number and the start date before you hang up.

What I won't do is put a price on this page for a room full of businesses I haven't looked at yet.

I'm flat out. How much time does this take?

Fair question, given the whole point is giving you time back.

The first few weeks cost you more than they give you, because you're mapping the business and setting things up. After that it flips and keeps flipping. If it doesn't, we're doing it wrong and I'll tell you.

Can't you just do it all for me?

I used to. I stopped, because it doesn't work as well as people think.

Nobody knows your customer like you do. Nobody knows your service like you do. And when someone hands a finished system to a founder who was never in it, it falls over the first time something changes and they're back where they started, except now they're paying a retainer.

So you build it, with the templates already done, the skills taught, and me on a call every week while you do it. That's the version that's still standing in twelve months.

I'm not technical. Is that a problem?

No. Almost none of the people I work with are.

The AI tools and templates in the community are built to be deployed, not built from scratch. You're editing something that already works rather than staring at a blank screen.

And if you get stuck, that's literally what the weekly Q&A call is for. Bring it, share your screen, we'll sort it.

Will this work for my industry?

So far it's worked in gyms, cafes, real estate, styling and trades. The industries look nothing alike but the bottleneck is always the same shape: the founder is the system.

If it won't work for you I'll say so on the call. I turn people away and I'd rather do it before you pay me than after.

I've tried automating stuff before and it didn't stick.

Usually because it got bolted onto a broken process, or one person built it and nobody else knew how it worked.

We fix the process first, then automate it, then document it so it survives someone leaving. That's the bit most people skip.

What if I don't have much of a team yet?

That's fine, and sometimes better. Hiring into a mess just gives you a more expensive mess.

If you're ready to build a team we'll work out who to hire first and what they own. If you're not, we automate and delete until the business is worth hiring into.

How fast will I see something change?

The delete list usually gives you hours back in the first fortnight, because a chunk of what's eating your week doesn't need doing at all.

The builds take longer. Anyone promising you a transformed business in a week is selling you something.

How's this different to hiring a VA or an agency?

A VA takes tasks off you. That helps until you're the bottleneck for the VA too, because nobody wrote down how any of it works.

An agency owns a function and hands you a monthly invoice forever. Fine for some things, but you've rented a solution instead of owning one.

This builds the systems into your business so they keep running whoever's sitting in the seat.

I've got a team, but they still ask me everything.

That's the most common version of this problem, and it's not a people problem. It's that nothing's written down and nobody owns an outcome, so every edge case comes back to you.

Fixing that is most of the work. You've already got the team, they're just running on you instead of a system.

So who actually does the work?

You do, and that's deliberate. But you're not doing it from scratch and you're not doing it alone.

The templates and AI tools are already built and sitting in the community ready to deploy. The teaching call each week shows you the next piece. The Q&A call is there when you're stuck. And once a month you and I sit down 1:1 on your business specifically.

The founders who get the 20 hours back are the ones who own the systems. That only happens if you build them.

What if I miss a call?

Recordings go in the community. The 1:1s get rescheduled.

Nobody's tracking your attendance, but I'll be straight with you: the people who show up to the calls get results faster than the people who watch replays at 2x.

I already use some automation tools. Does that get thrown out?

Usually not. If something's working we keep it and build around it.

What normally happens is you've got four tools doing half a job each and none of them talking. We connect what's worth keeping and bin the rest.

What if I apply and I'm not a fit?

Then I'll tell you and we won't book a call. No follow up sequence, no chasing. I won't email you fourteen times.

Founder
Matt Dart
Why Listen To Me

I built a team of 12, then made myself unnecessary.

My first business got to $55k a month with 12 staff and ran without me in the day to day. Then I did it again with the business I run now, which does $30k a month on about five hours a week of my time.

Two businesses, two completely different industries, same three moves both times. I'm not a coach who read a book about leverage. I'm a founder who lives it, and now installs it alongside other founders.

12 staff
Run hands-off
5 hrs/wk
In my business now
2x out
Different industries
Hold up

This isn't for everybody.

If these are true, get your application in. If not, save us both the hour.

01
You're doing $250k to $2M a year
02
You're working 50 to 60 hours a week and you know you're the bottleneck
03
You've got a small team, or you're ready to build one
04
You're coachable and you'll actually do the work

Right, let's get your hours back.

Same form as up the top. Takes about three minutes.